Public Relations & Social Media, Graduate Certificate

Graduate Certificate in Public Relations and Social Media

University of Nebraska - Lincoln

  • Fully Online
  • 12
  • $357.00
  • $676.00

Why Pursue This Program

The online Public Relations & Social Media, Graduate Certificate program, focuses on enhancing students' understanding of current practices on new communications platforms. 

Students choose this program because:

  • They are interested in advancing their public relations or social media career while continuing to work in their field.  
  • They want to keep up with the current changing technology that will be valuable to their profession. 
  • They wish to fill gaps in your professional communications knowledge. 
  • They wish to make themselves more valuable in their workplace by gaining current knowledge in social media and public relations.

This 12-credit-hour certificate can apply toward the complete 36-hour master's degree, the Master of Arts in Journalism and Mass Communications with a specialization in Integrated Media Communications. 

Career Outlook:

With many brands seeking experienced professionals that are involved with maintaining brand image and consistency for the organization, public relations professions are on the rise. According to the U.S. Bureau of Labor Statistics, the field for Public Relations Specialists is projected to grow at about 9% from 2016 to 2026 which is about as fast as average. The annual median pay for a Public Relations Specialist is $58,020. The annual median pay for a Social Media Strategist is $56,770.This program is ideal for professionals working in areas such as:

  • Public Relations 
  • Social Media Strategy 
  • Communications 
  • Investor Relations 
  • Internal Relations 
  • Marketing Manager 
  • Advertising 
  • Branding Specialist 

What's it like to take a program online?

Quality learning experience

The University of Nebraska has offered distance education courses for more than 100 years so you can expect a quality, rigorous experience. Online courses are often highly interactive with faculty and students communicating through e-mail, discussion forums and chat groups. You’ll have direct access to world-class faculty – researchers who are experts in their fields or practitioners with real-world experience. Also, you’ll be part of a community of learners and can benefit from the perspectives of students from across the globe.


Online learning gives you the flexibility and freedom to attend your classes wherever is convenient to you. You can save time and money by being able to continue to work and by avoiding relocation or travel costs. You will be required to complete assignments in a certain timeframe, but in most instances, you can log in and complete coursework during the time of day that works best for you. You aren’t tied to a specific class time.

Service you expect from a leading University

Online learners at the University of Nebraska have access to the same student services available to on-campus students. An academic adviser will guide you along your journey, library services are available to help you excel in your program and career services are available when you are ready to take your next step. These are just a few of the services in place to help you succeed.

About Faculty

University of Nebraska online courses are taught by expert faculty who embody the qualities resulting from research experience and professional/field experience. Students learn from faculty with a variety of backgrounds, many of whom are published researchers in their fields. NU faculty who teach online do so in a way that optimizes learning within the online modality and because technology enables students to access education they may otherwise may not be able to pursue.