The online graduate certificate in Business Analytics program prepares business leaders to solve specific business problems by analyzing big data. This online certificate or specialization is ideal for business professionals who want to make better business decisions based on understanding of data available to them. Students may earn a graduate certificate as a stand alone credential, or may complete the four courses as a specialization of the online MBA program. Credits earned in the certificate may be applied toward the MBA program.
The certificate curriculum includes four online courses.
University of Nebraska online courses are taught by expert faculty who embody the qualities resulting from research experience and professional/field experience. Students learn from faculty with a variety of backgrounds, many of whom are published researchers in their fields. NU faculty who teach online do so in a way that enables maximum learning and because technology provides students with maximum access to education.
Degree must be from an accredited 4-year college
You must have completed an introductory statistics course with a grade of C or better. If you have not completed this course prior, you may take ECON 215 or STAT 218 to fulfill this requirement.
Rolling admissions. Application review will begin upon receipt of all required application materials.
|Introduction to Econometrics||3|
Course Number: ECON 817
Designed to give undergraduate and master's level economics students and introduction to basic econometrics methods including economic model estimation and analyses of economic data. Hypothesis formulation and testing, economic prediction and problems in analyzing economic cross-section and time series data are considered.
Course Number: GRBA 851
Broad understanding and knowledge of important business analytic topics and how they can be used to support decision making in all business areas, government, education, and agriculture. Technical procedures used to describe, predict and prescribe data into information for decision making. Data exploration and how it results in a sequence of descriptive, predictive and prescriptive processes to result in unique and new information on which decisions can be made. Prerequisites: Admission to the MBA or MPA program and/or permission of the MBA director
|Data Mining Applications||3|
Course Number: MNGT 853
Data mining applies quantitative analysis to support humans in identifying actionable information from large amounts of data. Actionable means that value can be obtained, which for businesses usually relates to making money. This course will focus on how data mining has been successfully applied in business. It will also describe in non-technical terms how the statistical and artificial intelligence-based tools commonly used in data mining work. The course will also address ethical issues related to the use of information obtained through data mining.
|Strategic Database Marketing||3|
Course Number: MRKT 850
Theory and strategic use of large marketing databases. Advances in theory and practice. Concepts of customer relationship management, integration with electronic commerce systems, analytical techniques, and ethics and practices of customer privacy.
Quality learning experience
The University of Nebraska has offered distance education courses for more than 100 years so you can expect a quality, rigorous experience. Online courses are often highly interactive with faculty and students communicating through e-mail, discussion forums and chat groups. You’ll have direct access to world-class faculty – researchers who are experts in their fields or practitioners with real-world experience. Also, you’ll be part of a community of learners and can benefit from the perspectives of students from across the globe.
Online learning gives you the flexibility and freedom to attend your classes wherever is convenient to you. You can save time and money by being able to continue to work and by avoiding relocation or travel costs. You will be required to complete assignments in a certain timeframe, but in most instances, you can log in and complete coursework during the time of day that works best for you. You aren’t tied to a specific class time.
Service you expect from a leading University
Online learners at the University of Nebraska have access to the same student services available to on-campus students. An academic adviser will guide you along your journey, library services are available to help you excel in your program and career services are available when you are ready to take your next step. These are just a few of the services in place to help you succeed.